Question: Why is there a 30 at the end of press releases?

It likely dates to the glory days of the telegraph around the American Civil War. The number 30 was used as the shorthand for “end” or “no more” in Western Unions “92 Code,” produced in 1859. This set of guidelines was meant to reduce bandwidth over increasingly busy telegraph lines.It likely dates to the glory days of the telegraph around the American Civil War. The number 30 was used as the shorthand for “end” or “no more” in Western Unions “92 Code,” produced in 1859. This set of guidelines was meant to reduce bandwidth over increasingly busy telegraph lines

What does the 30 mean in a press release?

end -30- has been traditionally used by journalists in North America to indicate the end of a story or article that is submitted for editing and typesetting. This raises the question of why the number 30 was chosen by 19th century telegraphers to represent the end.

Why does 30 Mean End of story?

Others claim the -30- comes from a time when stories were written in longhand — X marked the end of a sentence, XX the end of a paragraph and XXX meant the end of a story. The Roman numerals XXX translate to 30. The symbol supposedly was misread, changed to 30 and took root.

What should be at the end of a press release?

How to end the press release. Signal the end of the press release with the word Ends in bold. After Ends, write For further information, please contact and list your details or those of an appointed person. Do give a mobile number if you can, so that journalists can contact you easily.

Why is there a at the end of a press release?

Three number signs/pound symbols (###), centered directly above the boilerplate or underneath the body copy in a press release, indicating to media that there is no further copy to come. Whichever symbol you decide to use, dont forget that it comes out of tradition and respect, and simply means…”The end.”

What symbols go at the end of a press release to indicate the content has ended?

The end of a press release is usually signified with three hash marks, or number signs, placed below the boilerplate and above the contact information.

How long should a press release be?

A press release should have somewhere in the neighborhood of 400 words. Thats roughly one printed page. Theres no crime in falling a little short or going over by a bit but if you have significantly fewer or more than that amount of words, something is wrong.

What is the symbol for the end?

In mathematics, the tombstone, halmos, end-of-proof, or Q.E.D. symbol ∎ (or □) is a symbol used to denote the end of a proof, in place of the traditional abbreviation Q.E.D. for the Latin phrase quod erat demonstrandum. In magazines, it is one of the various symbols used to indicate the end of an article.

What is an end mark?

Definition: An end mark is a punctuation mark used at the end of a sentence to show that the sentence is finished.

Can you end a press release with a quote?

Dont leave quotes to the end of the release. This might be where you were told to put them but if something is important in a press release, it should come near the beginning. Leave them until the penultimate paragraph and you give the impression that they cant be terribly important.

How many hashtags at the end of a press release?

three hashtag symbols Quick tip: Press releases generally end with three hashtag symbols (###) centered directly above the boilerplate and under the body copy to indicate the end of the release.

Why are there hashtags on press releases?

Hashtags can play a key role in the success of your press releases. As part of your content marketing strategy and your overarching marketing strategy, hashtags help increase awareness. They can also brand your business, drive traffic, and capture the attention of key media people.

What are the types of press releases?

Heres a brief rundown of six common types of press releases:General News. This is the most common type of press release. Launch Release. Event Press Release. Product Press Release. Executive, Staff And Employee Press Release. Expert Position Press Release.Aug 21, 2017

What is the average word count for a press release?

about 300 to 400 words Be concise The ideal length of a press release is about an A4 side or about 300 to 400 words (the length of a short news item). Thats just three or four short paragraphs and a couple of of quotes.

What is the Omega symbol?

Ω The 24th and last letter of the Greek alphabet, Omega (Ω), essentially means the end of something, the last, the ultimate limit of a set, or the Great End. Without getting into a lesson in Greek, Omega signifies a grand closure, like the conclusion of a large-scale event.

What is end of sentence?

You have three options for punctuating the end of a sentence: a period, an exclamation mark, or a question mark. Each one sets a different tone for the whole sentence: that of a statement, an outcry, or a question, respectively. A period marks the end of a declarative sentence: a statement of fact.

What is a Percontation point?

Percontation point ) , a reversed question mark later referred to as a rhetorical question mark, was proposed by Henry Denham in the 1580s and was used at the end of a question that does not require an answer—a rhetorical question. Its use died out in the 17th century.

How many quotes should a press release have?

As a general rule of thumb, one or two quotes should be the limit. The key function of quotes in a press release is simple: to explain your news hook; to raise your companys profile.

How much should you pay for a press release?

For a press/news release for advertising and public relation purposes, your rates as a professional writer should be: Per hour: high $182, low $30, average $80. Per project: high $1,500, low $125, average $700. Other: high $2/word or $750/page; low 50₵/word or $150/page; average $1.20/word or $348/page.

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